Mark Erwood is joining CAM as key account manager, tasked with providing high levels of customer interaction across the UK and Ireland to help tyre dealers develop their businesses through CAM’s IT enablement.

An experienced account manager combining 25 years of technology, automotive and warehousing expertise, Mark is well versed in delivering viable IT solutions to customers that assist with their growth as well as identifying incremental business opportunities.

Mike Allen, managing director of CAM, says, “Mark’s experience working nationally and internationally with dealers across technology and automotive sectors will assist CAM in continuing to deliver excellent customer service while recognising new growth opportunities for both the customer and CAM.  His communication skills and account management expertise will enable him, I’m sure, to build fantastic long-term working relationships.”

Mark Erwood adds, “I’m looking forward to the challenge of making a positive difference to CAM’s key customers and working with them to optimise their investment in IT for the highest possible operational returns.”

CAM is bolstering its customer support further with further investment into its dedicated project team who are responsible for the total lifecycle of projects.  Four additional project consultants have been appointed by CAM bringing the full complement to six staff members, led by team manager Shaun Keevil, who has been working with CAM for 20 years.

The new team members include Dave Jones, Chris Allen, Alex Gilchrist, Nick Baber and Frankie Sharp.  Dave Jones joined CAM following a 15-year period with Event Tyres and will utilise the industry experience for process delivery. Chris Allen is moving into a project team role to join Nick Baber and Alex Gilchrist to deliver customer implementation.  Frankie Sharp will be utilising her experience gained in customer-facing activity to translate customer needs into application development process; she will now be tasked with overseeing the full design of product enhancement projects.

Ryan Naughton, operations director of CAM, says “We’re investing in an extra layer of support for customers.  With a very experienced team manager at the helm, supported by trained consultants dedicated to delivering projects, we’re confident that our customers will reap the benefits of this newly structured approach.”

A new initiative involving medium-sized fleet tyre service providers is taking place at the end of Q2, marking the inaugural Fitter-Force Forum hosted by CAM. 

The roundtable will bring together early adopters of the new Fitter-Force platform developed by CAM who have committed to the initiative including road-testing the platform ahead of its roll-out.  These include AA Tyremaster of Dublin, Paul Jarrold Tyres from Monmouth, Quality Assured Fleet Services in Oldham, S Tyres in Cork, and Three Counties Tyre Services based in Milton Keynes. 

Fitter-Force combines the operational responsiveness of digital tablet technology through

e-jobsheet with premier tyre management software for all fleet tyre work for car, van, bus or truck.  By being integrated it helps remove the back-office costs and paper-based inaccuracies that are the bane of fleet tyre service providers, while also helping improve their operational visibility and consequent customer service.

Aside from the connection to e-jobsheet, Fitter-Force will also incorporate an integrated diary system for effective resources planning (including mobile fitters), job launch (to the

e-jobsheet app), pricing, purchasing, stock control, invoicing and accounting as well as a richly featured point of sale (POS) capability. It also features both retail and fleet/account customer management as well as comprehensive views of customer service activities by account.

Fitter-Force has also been designed “from the gound up” with support for multi-language operations.