Our Journey
1981
Since our founding by Len Miller and Trevor Allen in 1981, we’ve consistently evolved to provide cutting-edge solutions that redefine what’s possible in the Tyre & Automotive industry; connecting intelligent, easy-to-use technology and scalable software solutions.
1982
The first CAMEO system is installed at Grays Tyre Service, London.
1983
Oak Tyres adopts CAMEO to streamline their wholesale operations.
1995
Micheldever Tyre Services integrates the CAMEO system into their workflow.
2000
Group Tyre selects CAMEO as their preferred wholesale management solution; system launches at Malvern Tyres.
2010
Tructyre and Tyrenet launch UniSerV, enhancing fleet and fitter connectivity.
2011
Halfords Autocentres integrates CAM’s MIDaS e-commerce solution.
2012
Cambrian Tyres commissions a bespoke wholesale IT solution.
CAM launches the world’s largest and most detailed tyre directory, the OTC.
2013
e-jobsheet is available across 31 countries, making it an exclusive platform for tyre management.
2015
Tructyre Fleet Management awards CAM ‘Supplier of the Year’ for excellence in service.
2018
CAM achieves Gold Accreditation from Investors in People, recognising our commitment to staff development.
2019
Bridgestone Europe integrates e-jobsheet into Fleetbridge.
Magowans commissions CAM for a Tyre Warehouse Management solution.
2021
Vaculug signs a 5-year contract for e-jobsheet connectivity with TiDaeX™, celebrating CAM’s 40th anniversary.
2022
CAM retains Investors in People Gold.
2023
CAM wins NTDA Product Innovation of the Year for CAM WMS.
CAM moves into the Retail Web and SEO space with CAM CONNECT, finishing the first year with £1m in sales for early adopters.
2024
CAM achieves ISO:27001.
Retail eCommerce revenue through the CAM CONNECT platform and SEO efforts reaches £4.5m.
2025
CAM integrates Quick Quotes with aftermarket part suppliers GSF and AAG to provide seamless quoting and ordering.
Sales from the CAM CONNECT platform and SEO management climb to £12m.
CAM retains Investors in People Gold.
2026
Price Align begins to role out, providing an up to date comprehensive overview & comparison of internet pricing.
Revenue from the CAM CONNECT platform and SEO is expected to surpass £20m this year.
Our Team Culture:
Dedication, Compassion, and Collaboration
At the core of everything we do is a simple belief:
we’re stronger together.
Whether we’re knee-deep in mud tackling a 10-mile Tough Mudder or coming together to support local causes during the holidays, our team shows up with heart, hustle, and a shared sense of purpose.
We’re proud of the way we push each other, through challenges, deadlines, and literal obstacles, to be better, do more, and have fun doing it.
From the regular day-to-day to volunteering in our community or conquering extreme endurance events, we don’t just work side by side, we grow, laugh, and lift each other up every step of the way.
Because at CAM, it’s not just talk, our culture is reflected in how we work and succeed together.
Accreditations
We are proud of the certifications and accolades that highlight our commitment to quality and continuous improvement:
Investors in People
ISO 9001:2015
ISO 27001:2022